Wednesday, 18 May 2011

Lessons from Triathlon for Business


There are often comparisons between sport and business, especially in goal setting, planning and preparations.

In triathlon you plan your goals according to your strengths: if you are strong on the bike you pick a race that is arduous for the cyclist. Your plan is to find where you are better than the others and capitalise on that. This is the principle of Competitive Advantage.

Having chosen your race, think about the 10-20 weeks prior to the event and plan your training, nutrition and recovery. Whilst your aim is to capitalise on your strengths, your greatest gains may be to attend to the weakest link: No point in being fast on the bike, if you are very, very slow on the swim. In business this is done by SWOT and PEST analysis of factors that will help target your efforts.

Your training plan should have some days that are hard, and some that allow recovery. You should have milestones and tests at various points to check you are making progress. Have category-C races you do only for experience, category-B races which are important tests for which you rest before-hand, and your category-A race (your goal for the year!) This is learning and development.

The programme should be long enough to accommodate short periods of sickness, injury or distractions but short enough to be able to maintain commitment and focus. This is about managing the change journey and avoiding change fatigue.

Realise that success is not about the effort of training, but also about nutrition and recovery. Feed the mind and the body: you would not expect a Formula 1 car to drive endlessly without service or fuel. The same is true of your body and your business. Get the work-life balance right and you will love what you do.

Please use the comments box below to let me know, what you think, and how you feel about this?

Tim Rogers
Mobile - +44 7797 762051
Skype - timhjrogers

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